Are You What You eat?A food-related lifestyle (FRL) segmentation
نویسندگان
چکیده
منابع مشابه
You Are What You Eat ?
eat’, both in terms of portions and composition. When we think of this axiom, we conjure visions of ample food portions, rich in energy, high in fat, and associated with persons of equally ample body size proportions and body fat composition. However, these relationships are more complex than they may appear at first glance. The physical, physiological and behavioural manifestation of the compl...
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The aim of the chapter is to discuss and illustrate different approaches taken in the area of empirical market segmentation in tourism, and to raise conceptual, practical and methodological problems in this context. The chapter is limited to the discussion of empirical market segmentation, which means that an empirical data set (typically resulting from a tourist survey) represents the basis. P...
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ژورنال
عنوان ژورنال: Ethnographic Praxis in Industry Conference Proceedings
سال: 2010
ISSN: 1559-890X
DOI: 10.1111/j.1559-8918.2010.00057.x